About Frame Plus Trade Show Booths
Frame Plus trade show booths are complete, reusable display systems for 10x10, 10x20 and 20x20 exhibit spaces. Choose between an illuminated modular lightbox booth and a lightweight pop-up SEG fabric booth based on your floor space, visibility goals, transportation plan and setup requirements.
Our booth collection is designed for small businesses and professional teams that want a polished exhibit without committing to conventional custom booth construction. Both systems use replaceable Silicone Edge Graphics, commonly known as SEG graphics, and are designed for tool-free setup.
Start with the size of your rented exhibit space. Then decide whether your event calls for bright LED backlighting or a non-illuminated folding frame that is easier to pack and transport.
What Is a Trade Show Booth?
A trade show booth is the branded display environment installed inside a rented exhibit space. The stated booth size—such as 10x10, 10x20 or 20x20—normally refers to the floor area assigned by the event organizer, not the exact outside dimensions of every display component.
A complete booth may include:
- A branded backwall
- Sidewalls or return walls
- SEG fabric graphics
- An illuminated or non-illuminated frame system
- A reception counter
- Monitor support
- Shelving
- Storage
- An entrance arch
- Carry bags or transport packaging
The best configuration depends on how visitors will approach the space, what your team plans to present and how much open floor area is needed for conversations or demonstrations.
Choose a Trade Show Booth by Size
| Booth size | Approximate floor area | Typical layout | Recommended for | Starting price |
|---|---|---|---|---|
| 10x10 ft | 100 sq. ft. | Inline or corner | First-time exhibitors, focused product presentations and compact event spaces | From $1,740 |
| 10x20 ft | 200 sq. ft. | Inline or corner | Longer backwalls, product demonstrations, monitor displays and visitor conversations | From $2,692 |
| 20x20 ft | 400 sq. ft. | Island or multi-zone | Larger exhibits, multi-directional branding, meeting areas and storage | From $13,428 |
Starting prices may reflect a frame-only configuration. Select a frame-and-graphic package when printed SEG graphics are required. Current pricing depends on the individual booth design, selected options and included components.
10x10 Trade Show Booths
A 10x10 booth is one of the most common entry-level exhibit spaces in the United States. It provides approximately 100 square feet of floor area and is often configured as an inline booth with one aisle-facing side or a corner booth with two open sides.
A typical 10x10 setup may include:
- A straight backwall
- An L-shaped corner layout
- A reception counter
- Monitor support
- A compact arch
- Illuminated or non-illuminated SEG graphics
Choose a backlit system when the main goal is illuminated brand visibility. Choose a folding SEG fabric booth when portability, storage and simpler event logistics are more important.
Browse 10x10 trade show booths for both illuminated and non-illuminated configurations.
10x20 Trade Show Booths
A 10x20 booth provides approximately 200 square feet of floor space—twice the area of a standard 10x10 booth. It gives exhibitors more room for a longer backwall, product demonstrations, visitor conversations and functional booth components.
Possible 10x20 layouts include:
- A continuous 20-foot backwall
- Connected modular lightboxes
- An L-shaped corner configuration
- Multiple folding SEG panels
- A reception counter
- Monitor support
- A storage area
- An illuminated entrance arch
A 10x20 booth should provide more functionality without creating unnecessary barriers. Keep the main aisle-facing entrances open and leave enough space for visitors to step inside.
Explore 10x20 trade show booths for backlit lightbox and folding SEG fabric options.
20x20 Trade Show Booths
A 20x20 booth provides approximately 400 square feet of exhibit space. It is commonly used as an island booth or a larger multi-zone exhibit that visitors can approach from several directions.
A modular 20x20 booth may include:
- Illuminated central walls
- Multiple aisle-facing graphics
- Lightbox towers
- Entrance arches
- Reception counters
- Product demonstration zones
- Monitor displays
- Meeting areas
- Enclosed storage
Frame Plus currently offers 20x20 configurations as modular backlit lightbox booths. Non-illuminated folding SEG fabric booths are currently available for 10x10 and 10x20 spaces, but not for 20x20 layouts.
View 20x20 trade show booths for larger illuminated island configurations.
Backlit vs. Non-Backlit Trade Show Booths
Frame Plus offers two main booth systems. Both support replaceable SEG graphics and tool-free setup, but they serve different priorities.
| Comparison | Backlit Lightbox Booth | Pop-Up SEG Fabric Booth |
|---|---|---|
| Illumination | Integrated LED backlighting | Non-illuminated |
| Frame system | Rigid modular lightbox sections with integrated lighting channels | Collapsible aluminum frames with folding hinges |
| Graphic type | Backlit SEG fabric graphics | Non-backlit SEG fabric graphics |
| Setup method | Match and connect numbered frame sections | Unfold the frame and install the SEG graphics |
| Tools required | None for standard setup | None |
| Available booth sizes | 10x10, 10x20 and 20x20 | 10x10 and 10x20 |
| Booth weight range | Approximately 45–235kg | Approximately 54–133kg |
| Electrical power | Required | Not required unless separate electronics are added |
| Best suited for | High visibility and architectural booth layouts | Portability, simpler packing and easier event changeovers |
Choose a Backlit Lightbox Booth If:
- You want the graphics to remain bright in changing venue lighting.
- Your brand needs stronger visibility across the show floor.
- The booth includes architectural elements such as illuminated walls or arches.
- You are presenting in a busy exhibit hall where visual differentiation matters.
- You want to combine several illuminated modules into one coordinated environment.
Choose a Pop-Up SEG Fabric Booth If:
- Your team prioritizes compact packing and transportation.
- The venue is already well lit.
- You do not want to order electrical service for the display itself.
- You attend multiple events and need faster setup and teardown.
- You want a professional fabric booth at a lower starting price.
- A 10x10 or 10x20 layout meets your space requirements.
Modular Backlit Lightbox Booths
A modular backlit booth is built from reusable illuminated sections. The rigid white frame profiles contain the LED components and internal wiring while supporting tensioned SEG fabric graphics.
Numbered frame sections help installers identify the correct connection points. Standard modules connect without tools and can be combined with compatible components to form:
- Straight illuminated backwalls
- L-shaped corners
- U-shaped layouts
- Entrance arches
- Freestanding lightbox towers
- Reception areas
- Monitor walls
- Storage-room configurations
- Larger island booths
The modular approach allows a business to select a ready-made booth kit without commissioning a conventional one-time custom build.
Individual modules may also support future layouts when the selected components and dimensions are compatible.
Explore modular backlit booth systems for illuminated exhibit configurations.
Pop-Up SEG Fabric Booths
A pop-up SEG fabric booth uses collapsible aluminum frames with folding hinges. Instead of connecting a large number of loose frame sections, the structure unfolds and locks into position.
Once the frame is open, the printed SEG graphics press into the channels around the frame. The tensioned fabric creates a clean, edge-to-edge branded surface.
Key features include:
- Collapsible aluminum construction
- Folding hinge system
- Tool-free setup
- Replaceable SEG graphics
- Wheeled carry bags
- Compact storage
- No integrated lighting
- No electrical service required for the frame
- Configurations for 10x10 and 10x20 booths
This system is well suited to teams that attend multiple events and want a balance of professional graphics, manageable transportation and straightforward setup.
Browse pop-up SEG fabric displays for available folding-frame options.
Inline, Corner and Island Booth Layouts
The number of open sides affects how a booth should be configured.
| Booth layout | Open aisle sides | Recommended approach |
|---|---|---|
| Inline booth | 1 | Place the primary graphic backwall along the rear and keep the entrance open |
| Corner booth | 2 | Use the open corner to improve circulation and direct graphics toward both aisles |
| Peninsula booth | Usually 3 | Maintain visibility from several directions while controlling access from the rear |
| Island booth | 4 | Use central structures, towers and multi-directional graphics without blocking entrances |
Inline Booth
An inline booth is normally positioned between neighboring exhibitors. The rear wall becomes the main graphic surface, while counters and other components should remain forward enough for access but not block the entrance.
Corner Booth
A corner booth has two aisle-facing sides. An L-shaped display can define the space while leaving the open corner available for visitors.
Island Booth
An island booth can be approached from four directions. Central lightbox walls, towers, arches and counters can create separate visitor zones while keeping each entrance visible.
Before ordering, confirm the layout assigned by the event organizer. Do not assume that every booth kit will suit every open-side configuration.
What Is Included in a Frame Plus Booth?
The exact components depend on the selected product and configuration.
A booth kit may include:
- Modular lightbox or folding aluminum frames
- Printed SEG graphics
- Light-blocking rear graphics where applicable
- LED lighting and power components for backlit booths
- Connectors
- Feet or foundation components
- Counters
- Monitor mounts
- Shelves
- Arch components
- Storage components
- Wheeled carry bags or other packaging
Each of the 19 current booth products offers selectable purchase options.
Choose:
- Frame Only if you do not need a new printed graphic package.
- Frame + Graphic for a booth supplied with compatible custom-printed SEG graphics.
Review the product configuration carefully before adding it to the cart. Starting prices may represent the frame-only option.
Tool-Free Booth Setup
Both Frame Plus booth systems are designed for setup without specialized tools.
Setting Up a Backlit Booth
- Unpack and organize the numbered frame sections.
- Match the corresponding component numbers.
- Connect the modular sections.
- Install the required supports, feet and compatible components.
- Complete the LED and power connections according to the instructions.
- Press the SEG graphics into the frame channels.
- Connect the booth to the appropriate electrical service.
- Check the graphic tension and illumination.
A complete modular backlit booth can typically be set up by an experienced team in approximately 30 minutes. Actual setup time depends on the size, number of modules, electrical connections and included components.
Setting Up a Pop-Up SEG Fabric Booth
- Remove the folding frame from its wheeled carry bag.
- Unfold the aluminum structure.
- Lock the frame into position.
- Connect compatible booth sections where required.
- Press the SEG graphics into the frame channels.
- Position counters, monitors or other selected components.
A 10x10 folding SEG fabric booth can typically be set up by two people in approximately 20 minutes.
A 10x20 folding SEG fabric booth can typically be set up by two people in approximately 40 minutes.
Setup times are estimates and can vary according to the specific kit and the team’s familiarity with the system.
Booth Weight and Transportation
Booth weight affects shipping, material handling and setup planning.
| Booth system | Approximate weight range | Typical transportation approach |
|---|---|---|
| Backlit lightbox booth | 45–235kg | Multiple packages depending on the number of illuminated modules and components |
| Pop-up SEG fabric booth | 54–133kg | Wheeled carry bags distributed according to the number of folding modules |
Larger booth kits may require multiple packages or bags. Do not assume that a complete 10x20 or 20x20 booth will fit into a single case.
Before ordering, review:
- Total booth weight
- Number of packages
- Package dimensions
- Carrier requirements
- Venue receiving rules
- Material-handling or drayage fees
- Storage during the event
- Return transportation after teardown
Wheeled carry bags are included with the folding SEG frame system and are distributed according to the number of frame modules in the selected kit.
SEG Fabric Graphics
SEG stands for Silicone Edge Graphics. A narrow silicone strip is sewn around the perimeter of the printed fabric.
The silicone edge presses into the channel around the display frame. Tension stretches the graphic across the surface to create a clean, edge-to-edge presentation.
Both Frame Plus booth systems use SEG graphics, but the fabrics are not automatically interchangeable. Backlit graphics are produced for illumination, while non-backlit graphics are prepared for use on folding fabric frames.
Always order graphics for the exact product model and dimensions.
Replacement Graphics
Replacement graphics allow the booth hardware to support a new campaign without purchasing a completely new frame.
A business may order replacement SEG graphics when:
- Its brand identity changes
- A new product is introduced
- Different events require different messaging
- Contact information changes
- A seasonal campaign begins
- A graphic becomes damaged
- The booth is reassigned to another department
Replacement SEG graphics are available for both modular backlit booths and folding SEG fabric booths.
The graphic itself does not contain a light source. A backlit replacement graphic becomes illuminated only when installed on a compatible working lightbox.
Browse replacement SEG graphics and confirm the exact frame model before ordering.
Artwork Preparation
Customers can order a frame-only configuration or select a frame-and-graphic package.
When printed graphics are required, artwork must be prepared for the exact booth model and graphic panel.
Before submitting files:
- Confirm the product and selected configuration.
- Download the correct artwork template.
- Keep important text and logos inside the safe area.
- Check the final image resolution.
- Review spelling, contact details and QR codes.
- Confirm which graphics are illuminated.
- Check the direction of aisle-facing artwork.
- Submit completed print-ready files for approval.
Frame Plus does not provide graphic design services. Customers should submit finished artwork that follows the production requirements.
Review the artwork specifications before sending files.
Counters, Monitor Support and Storage
The booth structure should support the way your team plans to use the space.
Counters
A counter provides a surface for visitor check-in, lead collection, demonstrations and brochures. Place it where staff can greet attendees without blocking the main entrance.
Browse trade show counters for compatible reception and presentation options.
Monitor Support
A monitor can support product demonstrations, video content and digital presentations. Confirm the screen size, weight limit, mounting pattern and cable-routing requirements before ordering.
Storage
An enclosed storage area can keep packaging, personal items and marketing materials out of sight. Storage takes up floor space, so it is generally easier to incorporate into a 10x20 or 20x20 booth than a compact 10x10 layout.
Arches and Overhead Elements
An arch can create a defined entrance and increase visibility. Always confirm the venue’s height limits and structural rules before selecting an overhead configuration.
How to Choose the Right Trade Show Booth
1. Confirm the Rented Floor Space
Start with the official booth size supplied by the event organizer. A 10x10, 10x20 or 20x20 designation describes the allocated floor area.
2. Check the Number of Open Sides
Determine whether the booth is inline, corner, peninsula or island. This affects where walls can be positioned and which graphics will face the aisle.
3. Decide Whether Backlighting Is Necessary
Choose a backlit booth when illuminated graphics and long-distance visibility are priorities. Choose a folding SEG fabric booth when portability and simpler logistics matter more.
4. List the Required Functions
Decide whether the booth needs:
- A reception counter
- Monitor support
- Product demonstrations
- Shelving
- Storage
- Meeting space
- Multiple branded walls
- An entrance arch
5. Review Setup Requirements
Consider how many team members will be available, how much time the venue allows and whether electrical service has been ordered.
6. Check Transportation and Handling
Review the total weight, number of packages and venue receiving requirements. Larger illuminated booths may require more shipping and handling than non-illuminated folding systems.
7. Select the Purchase Option
Choose Frame Only or Frame + Graphic according to what is required for the event.
8. Allow Time for Artwork and Production
Complete the artwork before the production deadline and include shipping time in the overall event schedule.
Production Time and Event Planning
Standard production takes approximately 4–8 calendar days after artwork approval. This timeline applies to both backlit booth graphics and non-illuminated folding SEG fabric booth graphics.
Shipping time is additional.
For an event-specific order, allow time for:
- Product selection
- Artwork preparation
- Artwork review
- Final approval
- Production
- Shipping
- Delivery inspection
- A test setup
- Travel to the event
Do not schedule delivery for the final day before your team leaves for the show. A test setup gives the team time to understand the frame, graphics, packaging and electrical connections.
Indoor Use
Frame Plus backlit and folding SEG fabric booths are intended for indoor use.
Do not assume that the frames, electronics, graphics or carry bags are weatherproof. Outdoor wind, rain, direct sunlight and uneven surfaces may create conditions for which the systems were not designed.
Use the booth only in an environment that complies with the applicable product instructions and event rules.
Frame Plus Trade Show Booths at a Glance
| Feature | Frame Plus booth information |
|---|---|
| Available floor plans | 10x10, 10x20 and 20x20 |
| Display systems | Backlit modular booths and non-illuminated pop-up SEG fabric booths |
| 20x20 availability | Backlit configurations only |
| Graphics | Replaceable SEG fabric graphics |
| Purchase options | Frame Only or Frame + Graphic |
| Setup | Tool-free |
| Backlit booth setup | Approximately 30 minutes with an experienced team, depending on configuration |
| 10x10 fabric booth setup | Approximately 20 minutes with two people |
| 10x20 fabric booth setup | Approximately 40 minutes with two people |
| Backlit booth weight | Approximately 45–235kg |
| Fabric booth weight | Approximately 54–133kg |
| Fabric booth packaging | Wheeled carry bags distributed by module count |
| Standard production | Approximately 4–8 calendar days after artwork approval |
| Recommended environment | Indoor use |
| Warranty | One year |
Why Choose a Reusable Booth System?
A reusable booth system can support multiple events without rebuilding the display from the beginning each time.
Benefits include:
- Replaceable branded graphics
- Repeatable setup
- Familiar components
- More predictable event planning
- Modular layout options
- Reduced dependence on conventional custom construction
- Frame-only and complete graphic-package purchasing options
- Systems for standard U.S. booth sizes
The hardware can continue to support future events, while compatible graphics can be updated for new campaigns.
View Trade Show Booth Examples
Existing booth examples can help you understand how backwalls, lightbox modules, counters, arches and storage components work together.
The current case collection primarily features modular backlit booths. Non-illuminated folding fabric booth cases may be added as additional projects become available.
Browse the current trade show booth examples for layout inspiration.
Frequently Asked Questions
What is the difference between a trade show booth and a booth display?
The booth is the rented exhibit space and the complete branded environment inside it. A booth display is the physical system—such as a backwall, lightbox or folding fabric frame—installed within that space.
The terms are often used interchangeably when referring to a complete booth kit.
What are the standard trade show booth sizes?
Common U.S. booth sizes include 10x10, 10x20 and 20x20 feet. A 10x10 booth provides approximately 100 square feet, a 10x20 provides 200 square feet and a 20x20 provides 400 square feet.
Should I choose a 10x10 or 10x20 booth?
Choose a 10x10 booth for a compact presentation with a backwall, counter or small demonstration area.
Choose a 10x20 booth when you need a longer backwall, more visitor space, multiple presentation zones, monitor support or storage.
Does Frame Plus offer 20x20 booths?
Yes. Frame Plus currently offers modular backlit lightbox booths for 20x20 spaces.
Frame Plus does not currently offer a non-illuminated folding SEG fabric booth for 20x20 spaces.
What is the difference between a backlit booth and a pop-up fabric booth?
A backlit booth uses integrated LED lighting behind the SEG graphics. A pop-up fabric booth uses collapsible aluminum frames and non-illuminated SEG graphics.
The backlit system emphasizes brightness and architectural presentation. The folding fabric system emphasizes portability and simpler logistics.
Do the booths require tools?
No specialized tools are required for standard setup. Backlit booths use numbered modular sections, while folding SEG fabric booths unfold and lock into position.
How many people are required for setup?
A 10x10 folding SEG fabric booth can typically be set up by two people in approximately 20 minutes. A 10x20 folding booth can typically be set up by two people in approximately 40 minutes.
A modular backlit booth can typically be set up by an experienced team in approximately 30 minutes, depending on its size and components.
Are graphics included?
Frame Plus booth products offer selectable options. Choose Frame + Graphic when printed SEG graphics are needed or Frame Only when graphics are not required.
Review the selected option before purchasing.
Can I order replacement graphics?
Yes. Replacement SEG graphics can be ordered separately for compatible backlit and non-backlit booth frames.
Are backlit and non-backlit graphics interchangeable?
Not automatically. The fabric, dimensions and finishing must match the exact display system. Order replacement graphics for the specific frame model.
Do backlit booths require electrical power?
Yes. Integrated LED lighting requires electrical power. Confirm venue electrical service and outlet locations before the event.
The folding SEG fabric frame itself does not require power unless monitors, lights or other electronic accessories are added.
How much do the booths weigh?
Frame Plus backlit booth kits weigh approximately 45–235kg, depending on the configuration. Folding SEG fabric booth kits weigh approximately 54–133kg.
Check the individual product information for exact package and shipping details.
Are carry bags included?
Wheeled carry bags are included with folding SEG fabric booth kits and are distributed according to the number of frame modules.
Packaging for backlit booth systems varies according to the selected configuration.
How long does production take?
Standard production takes approximately 4–8 calendar days after artwork approval. Shipping time is additional.
Does Frame Plus provide graphic design services?
No. Customers should submit completed print-ready artwork using the template and specifications for the selected product.
Can the booths be used outdoors?
Frame Plus booth systems are intended for indoor use. They should not be treated as weatherproof or outdoor-rated unless a specific product explicitly states otherwise.
What warranty is included?
Frame Plus trade show booths include a one-year warranty. Review the applicable warranty terms for coverage details.
Can the same booth be reused?
Yes. The booth hardware is designed for repeat use. Compatible graphics can be replaced when branding changes, and selected modular components may support different configurations.
Get a Trade Show Booth Recommendation
Choosing a booth involves more than selecting a product image. Your exhibit space, open aisle sides, event date, shipping destination, branding requirements and functional needs all affect the right configuration.
Use the booth recommendation form above to share:
- Your shipping city
- Required booth size
- Event date
- Preferred display type
- Counter or monitor requirements
- Storage requirements
- Additional layout details
Frame Plus will use this information to recommend a practical starting configuration, budget range and production timeline for your event.
